Author
Number of items: 6.
  • An investigation into the relationship between customer relationship marketing and customer retention: superstore retailing context in Bangladesh. (2018) Datta Palto, Peter Fraser and Mohamed Lebcir
  • The role of small and medium enterprise retailing in Britain. (2010) O.E. Omar and P. Fraser
  • Fund Raising for the Performing Arts: Life After the Lottery - How can we Adapt. (2003) P. Fraser and I. Fraser
  • The Soloist in Entrepreneurial Marketing. (2013) Peter Fraser
  • Reflections on the research process: creativity and identity. (2002) P. Fraser
  • Creating the Opera Habit: Marketing and the Experience of Opera. (2013) Peter Fraser and Iain Fraser